Adidas Beijing Olympics “Together in 2008, Impossible is Nothing”
![Zheng Zhi, captain of the Chinese football (soccer) team, does a crowd dive.](http://www.tamcao.com/blog/wp-content/uploads/2008/07/beijing_olympic_adidas_soccer2.jpg "Adidas Beijing Olympics \")
Zheng Zhi, captain of the Chinese football (soccer) team
These are print campaign for the 2008 Beijing Olympics. The campaign features well known Chinese Olympic competitors supported in their field by their compatriots.
![Sui Feifei, basketball player with the Sacramento Monarchs, leaps towards a goal held by Chinese supporters.](http://www.tamcao.com/blog/wp-content/uploads/2008/07/beijing_olympic_adidas_basketball.jpg "Adidas Beijing Olympics \")
Sui Feifei, basketball player with the Sacramento Monarchs
![Hu Jia, gold medallist at the 2004 Olympics in the 10 metre platform, stands on a platform of people.](http://www.tamcao.com/blog/wp-content/uploads/2008/07/beijing_olympic_adidas_diving1.jpg "Adidas Beijing Olympic \")
Hu Jia, gold medallist at the 2004 Olympics in the 10 metre platform
![Members of the Chinese womens volleyball team are backed up by the Chinese crowds.](http://www.tamcao.com/blog/wp-content/uploads/2008/07/beijing_olympic_adidas_volleyball.jpg "Adidas Beijing Olympic \")
Members of the Chinese womens volleyball team
Credits:
The Impossible is Nothing campaign for China was developed at 180/TBWA, China by executive creative directors Yang Yeo and John Merrifield, creative director/copywriter/art director Elvis Chau, creative director/copywriter Sarawut Hengsawad, creative director Lesley Zhou, copywriters Nicky Zhang and Michelle Wu, art directors Nie Lang, Xia Zheng and Amani Qian, with illustrator Lu Ming and photographer Mark Zibert.
[via http://www.print.duncans.tv]
Posted under: Advertising, Tam Cao | Blog |Tags: adidas, beijing olympics, impossible is nothing, mark zibert, print campaign, yang yeo