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Pennington Banner Concept 01

Pennington Banner Concept 02

Verizon FiOS Banners

These are some banner concepts that I worked on @ Moxie Interactive. view the banners. 

Verizon FiOS banner 1 concept – sport.

Verizon FiOS banner 2 concept – entertainment.

Verizon FiOS banner 3 concept – tech/gaming.

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Creative Lead: Shawn Moore
Art Director: Vic Piano
Producer: Kenny Dadisman
Copywriter: Grant Weber 

fanta-stic branding

Fanta Before and After

I use to hate Fanta.. maybe its because of those horrible fanta commercials on tv.. you know the one that goes something like “Want a Fanta dont you want a wanta fanta“.. then it repeats it like a gazillion times.

but right now Im diggin the new fanta look that was designed by Office, a design studio in San Francisco.  The new design is not too much different from the old one, however it gives it a much “fresh” feel to the brand.  It makes me want to go drink some orange soda.

From what I’ve read, it seems like the new identity hasn’t been implement in the U.S. yet.  Hopefully I’ll see them around the grocery shelf soon.

via [BrandNew]

Adidas Beijing Olympics “Together in 2008, Impossible is Nothing”

Zheng Zhi, captain of the Chinese football (soccer) team

These are print campaign for the 2008 Beijing Olympics.  The campaign features well known Chinese Olympic competitors supported in their field by their compatriots.

Sui Feifei, basketball player with the Sacramento Monarchs

Hu Jia, gold medallist at the 2004 Olympics in the 10 metre platform

Members of the Chinese womens volleyball team

Credits:
The Impossible is Nothing campaign for China was developed at 180/TBWA, China by executive creative directors Yang Yeo and John Merrifield, creative director/copywriter/art director Elvis Chau, creative director/copywriter Sarawut Hengsawad, creative director Lesley Zhou, copywriters Nicky Zhang and Michelle Wu, art directors Nie Lang, Xia Zheng and Amani Qian, with illustrator Lu Ming and photographer Mark Zibert.

[via http://www.print.duncans.tv]

Adidas 2008 Beijing Olympics Ads by Psyop

Psyop Adidas “Together” Beijing Olympic spot.

These spots are pure visual poetry with great aesthetic.  Some of the more personal campaign that follows really capture a sense of national pride and identity for Chinese athletes. 

 

“Zheng Zhi” Psyop Adidas campaign for the 2008 Beijing Olympics.

“Hu Jia” is the third spot in Psyop’s Adidas campaign for the Beijing Olympics.
Q&A with Psyop

 
This is the 4th & final spot in Psyop’s Adidas campaign for the Beijing Olympics.